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build delightful useful meaningful things. 

First self driving trucks commercially delivering goods on America's roads—freight system for the $700B middle mile trucking industry. 

Opening a new era of urban air mobility—designing MAKER experimental eVTOL to bring on demand urban air transport into our everyday live.

Serving guests autonomously—In 2019, Alibaba's Flyzoo Future Hotel opened its doors to the public, becoming the first hotel to fully self-serve guests.

Next generation plug-in diffusers—designing a brand from the ground up to craft everyday home fragrances using clean ingredients.

Next generation plug-in diffusers—designing a brand from the ground up to craft everyday home fragrances using clean ingredients.Guiding business decisions through user voice and insights.​

First of its kind bag for a fast growing niche market—Before the Gem Sling Bag, card traders carried thousands of dollars' worth of assets in shoeboxes or ziplock bags. We changed that. 

Case Studies

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3D printing to deliver on fast-paced strategic roadmap for phased hardware rollout.

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Quickly building for a fast growing niche market and businesses.

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Applying human-centered design in the development of autonomous vehicles.

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Leading design from seed to $1.8B Initial Product Offering.

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Launching a fragrance brand from ground up.

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Painting a vision of on-demand urban air transportation experience across industry leaders.

All Works © Joshua Han 2025

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